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Saturday, August 07, 2004

Scared Money Syndrome (SMS)

Economists, industry analysts and retailing executives are looking for “hard data” to explain the downturn in consumer spending. But you don’t need data to figure out that when you scare the people, you scare the money. Just for fun, I’ll call it Scared Money Syndrome (SMS).

SMS is the result of the Bu$h crew monetizing fear as a political currency. Consider that the Bu$h inner circle knew they would be going to war before they took over the White House. This considered, one can argue, reasonably, that the monetization of fear began the day all those $300 Bu$h “economic stimulation” checks were mailed to “average America.” Then came the “tax cut for the rich” thank you very much. All this to “move America forward” from the “Clinton recession.”

The more Bu$h preaches his messianic gospel of war against terrorism the more families and individuals become reluctant to spend their money or go into debt on non-essential and essential items. There is a need for resonable vigilance on the domestic security front. However, the more America sees Tom Ridge looking like an undertaker the more consumer spending will go in the tank. America is maxed out on fear. The economy is taking a shit... and there’s nothing that Bu$h economic gurus like “Mao-Tse” Mankiw can do except to try to figure out who stole the Charmin.

SMS is compounded by the five year spate of TV “reality” shows that, wittingly or unwittingly, promote fear through competitive situations that undermine individual security and self-worth (Weakest Link, Survivor, Fear Factor, etc). Bottom line… unless Bandar Bu$h weighs in with a $500 billion “October surprise” stimulus package in the form of lower gas prices and a surge of recycled petrodollars moving into the US bond and stock markets, president Bu$h will be standing at the pass line on Election Day (if we have one) playing with a bad case of SMS. And when you gamble with scared money, you lose… even on the Redneck Riviera.



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